Sport Communication

Sport Communication

Ashland University - Ashland, OH

  • BA

One of the only programs of its type in the country, AshlandÕs Sport Communication major is a fast-paced, immersion in broadcast, print journalism, public relations, culture studies and rhetoric. As a freshman you can get on the air as a radio announcer, on TV as a reporter and/or have a byline in our student-produced newspaper, The Collegian. The main focus of the program is to have students look analytically at the world of sports to help them better understand sport and all its pathways (journalism, management, marketing, etc.) As early as your freshman year, you can be covering NCAA Division II athletic teams for the campus TV or radio station or for The Collegian, the universityÕs award-winning student newspaper. You will complete a practicum in TV, radio and print communications on campus as well as an internship off campus. By the time you graduate, you will be ready to begin your career bringing the latest coverage and analysis to a nation that thrives on sports. What YouÕll Love about the Sport Communication Major: The program is one of a very few of its kind in the entire country. Even as a freshman, you can get on the air as a radio announcer, on TV as a reporter and/or have a byline in The Collegian newspaper, something that would never be possible on a large state university campus. The program covers both the theory behind sport communication and the practical application of that theory in the field of sports. YouÕll study the full spectrum of Sport Communication including management, sport broadcasting, crisis management, media relations, statistics, college sports information, sport ethics, sport rhetoric and sport public relations. You will have the opportunity to participate in internships with area pro sports teams, media outlets, public relations firms and sports information offices. Our graduates have found employment in college sports information offices, college athletic administrations, administrative offices for professional sports teams and in broadcasting. REACH & ENHANCE YOUR CAREER GOALS Click here to see just a few of the interesting careers you will be ready to begin when you graduate with a degree in sport communication! GAIN REAL WORLD EXPERIENCE Starting your freshman year, you will gain hands-on experience at the Ashland radio and TV stations and writing about sports for The Collegian. INTERESTING CLASSES YOU MAY TAKE Sport Public Relations Ñ Examine the tasks of the sports public relations specialist, including such areas as promotions, media relations, community relations and crisis communications. Sport Reporting Ñ Explore the patterns and practices of sport reporting. Emphasis is on reporting sports events and sports features. Seminar in Sport Rhetoric Ð Students will read primary documents as well as scholarly publications examining various issues in order to get a better understanding of the impact of the messages communicated by, and through sport.

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