Northwestern Michigan College - Traverse City, MI

  • Certificate

Half of new small businesses fail in five years. NMC’s Entrepreneurship program will help ensure you’re in the other half. Choose Entrepreneurship as a concentration within the Business Administration associate degree or earn two progressive certificates. You’ll learn how to: Recognize a business opportunity, analyze its feasibility and weigh the risk Transform or start a business with tools including cash flow, accounting, customer service and marketing Build lasting customer relationships Avoid start-up pitfalls - as shown by successful survivors Identify real resources to get your business going Write your own feasibility plan Courses are aimed at all kinds of entrepreneurs, including: Independent business owners Franchisees Online entrepreneurs Retailers

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