Advertising on the Web

Advertising on the Web

Pasadena City College - Pasadena, CA

  • Non-Credit

Making Sense of AdSense and AdWords In this course, students will learn how to reach millions in seconds using AdWords and AdSense, Google’s sophisticated online advertising tools for budgets of any size. This course will instruct students about how to create and monitor AdWord campaigns, as well as how to bid on keywords and still stay within budget. Students will learn how to drive traffic to their website and make money as an advertising host with AdSense. The course also will briefly discuss advertising alternatives, such as Affiliate Marketing. $5 materials fee payable to presenter at class.

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    Average Salary


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